It's best if you can begin with the "sit" and "wait" or "stay" commands so that you can take a few steps away from your pup.
Then keeping the lure/toy on the ground as you move it back and forth to mimic a small critter moving through the grass.
Give the "get it" command (whatever words you use)
and play "keep away" as best as you can while your doggo attempts to catch the lure/toy.
DO NOT move the lure up over your dog's head as this will encourage them to jump at it, and can result in injury.
DO let them catch it - as this is their reward for a good chase! It's not really intended to be a "tug" toy, so you'll want to keep the line slack after they catch it - this makes it boring and they usually let it go.
TIP: keep a more hardy toy handy to be used for tug if this is a reward your dog likes. The lure pole will not hold up well if used to play tug.
DO allow them time to enjoy their "win" before beginning another round of play. But they should not be allowed to chew the cloth lure that ships with the flirt pole, or the compatible "critters" that are sold separately.
Use the "leave it" or "drop it" command - or encouraging them with a treat or play with a favorite toy - to end that session so you can begin another session!
*The cloth lures are not edible! For accidental ingestion, please seek advice from your veterinarian.